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	<title>Comments on: Raising a Comics Company Right.</title>
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	<link>http://www.4thletter.net/2009/11/raising-a-comics-company-right/</link>
	<description>we like talking about comics, and hopefully you like reading us talking about comics.</description>
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		<title>By: Preston</title>
		<link>http://www.4thletter.net/2009/11/raising-a-comics-company-right/comment-page-1/#comment-28722</link>
		<dc:creator>Preston</dc:creator>
		<pubDate>Thu, 12 Nov 2009 04:17:38 +0000</pubDate>
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		<description>I always hear at least Quesada say this, but the worse thing you could do about a comic is not care.  Not complain about it, not attack the creators, because inevitably, that just gives the title or people more attention. Which doesn&#039;t really matter if it&#039;s negative or positive, if it&#039;s something, people will want to check it out, or like Dane mentioned, how people will be fine to even watch a train wreck.

But if no one CARES about a comic, if everyone ignores a comic, then it&#039;s dead, it has nothing.</description>
		<content:encoded><![CDATA[<p>I always hear at least Quesada say this, but the worse thing you could do about a comic is not care.  Not complain about it, not attack the creators, because inevitably, that just gives the title or people more attention. Which doesn&#8217;t really matter if it&#8217;s negative or positive, if it&#8217;s something, people will want to check it out, or like Dane mentioned, how people will be fine to even watch a train wreck.</p>
<p>But if no one CARES about a comic, if everyone ignores a comic, then it&#8217;s dead, it has nothing.</p>
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		<title>By: david brothers</title>
		<link>http://www.4thletter.net/2009/11/raising-a-comics-company-right/comment-page-1/#comment-28638</link>
		<dc:creator>david brothers</dc:creator>
		<pubDate>Tue, 10 Nov 2009 17:53:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.4thletter.net/?p=4552#comment-28638</guid>
		<description>Matt said it way better than I did. Shoot, life&#039;s too short to read mediocre comics, too.</description>
		<content:encoded><![CDATA[<p>Matt said it way better than I did. Shoot, life&#8217;s too short to read mediocre comics, too.</p>
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		<title>By: Matt M.</title>
		<link>http://www.4thletter.net/2009/11/raising-a-comics-company-right/comment-page-1/#comment-28637</link>
		<dc:creator>Matt M.</dc:creator>
		<pubDate>Tue, 10 Nov 2009 17:49:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.4thletter.net/?p=4552#comment-28637</guid>
		<description>Life&#039;s too short to complain about crappy comics.  Or deliberately provocative ones.

Shocking, genuinely shocking comics, are another thing.  And I mean shocking in a positive fashion, like shockingly good or shockingly insightful, those should be celebrated.  But expecting a shockingly good comic from the likes of Jeph Loeb or Mark Millar is like squeezing blood from a cabbage.</description>
		<content:encoded><![CDATA[<p>Life&#8217;s too short to complain about crappy comics.  Or deliberately provocative ones.</p>
<p>Shocking, genuinely shocking comics, are another thing.  And I mean shocking in a positive fashion, like shockingly good or shockingly insightful, those should be celebrated.  But expecting a shockingly good comic from the likes of Jeph Loeb or Mark Millar is like squeezing blood from a cabbage.</p>
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		<title>By: ACK</title>
		<link>http://www.4thletter.net/2009/11/raising-a-comics-company-right/comment-page-1/#comment-28616</link>
		<dc:creator>ACK</dc:creator>
		<pubDate>Tue, 10 Nov 2009 09:01:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.4thletter.net/?p=4552#comment-28616</guid>
		<description>Of course now I&#039;m trying to guess which storyline it is.

I&#039;m with DB on this: when I really don&#039;t like a storyline, I&#039;ll voice it to my friends a lot, but the best thing I can do is not buy the damn comic, not write about the comic, not show it to other people, not bring it to the light in any way I can avoid. SHUN THAT COMIC.</description>
		<content:encoded><![CDATA[<p>Of course now I&#8217;m trying to guess which storyline it is.</p>
<p>I&#8217;m with DB on this: when I really don&#8217;t like a storyline, I&#8217;ll voice it to my friends a lot, but the best thing I can do is not buy the damn comic, not write about the comic, not show it to other people, not bring it to the light in any way I can avoid. SHUN THAT COMIC.</p>
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		<title>By: david brothers</title>
		<link>http://www.4thletter.net/2009/11/raising-a-comics-company-right/comment-page-1/#comment-28595</link>
		<dc:creator>david brothers</dc:creator>
		<pubDate>Tue, 10 Nov 2009 04:23:47 +0000</pubDate>
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		<description>If you hate 4l!, I am more than willing to allow you to pay us to have an ad on the site saying &quot;4thletter! sucks! Visit _____.com instead!&quot; No joke. Email me, we can talk dollars.

Honestly, the only way to MAKE THEM PAY is to ignore the bad comics. Most bad comics, unless they are just offensively over the top horrible. Ultimates 3 didn&#039;t meet that bar for me, though it did for Gav. Generally, I&#039;m just apathetic to bad books. There&#039;s a lot of comics I don&#039;t read. Interviews, too-- Mark Millar has said some truly heinous things online (surprise at black people having down&#039;s syndrome, Wonder Woman being raped for 22 pages, Spider-Bitch from Old Man Logan, others), and I soon learned that coming off the leash each and every time was just what he wanted.

The best way to criticize is to do it in a clear and focused way. I feel like excessive hyperbole, die in a fire, &quot;OHH I HATE THIS SO MUCH!&quot;ery just kind of makes the company&#039;s look and go &quot;Oh, emotional reaction! Solid gold!&quot;

So yeah: apathy. Not everything is worth a response, though a lot of it may be horrible. Picking your battles, I guess?</description>
		<content:encoded><![CDATA[<p>If you hate 4l!, I am more than willing to allow you to pay us to have an ad on the site saying &#8220;4thletter! sucks! Visit _____.com instead!&#8221; No joke. Email me, we can talk dollars.</p>
<p>Honestly, the only way to MAKE THEM PAY is to ignore the bad comics. Most bad comics, unless they are just offensively over the top horrible. Ultimates 3 didn&#8217;t meet that bar for me, though it did for Gav. Generally, I&#8217;m just apathetic to bad books. There&#8217;s a lot of comics I don&#8217;t read. Interviews, too&#8211; Mark Millar has said some truly heinous things online (surprise at black people having down&#8217;s syndrome, Wonder Woman being raped for 22 pages, Spider-Bitch from Old Man Logan, others), and I soon learned that coming off the leash each and every time was just what he wanted.</p>
<p>The best way to criticize is to do it in a clear and focused way. I feel like excessive hyperbole, die in a fire, &#8220;OHH I HATE THIS SO MUCH!&#8221;ery just kind of makes the company&#8217;s look and go &#8220;Oh, emotional reaction! Solid gold!&#8221;</p>
<p>So yeah: apathy. Not everything is worth a response, though a lot of it may be horrible. Picking your battles, I guess?</p>
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